{"id":13490,"date":"2018-06-18T17:06:33","date_gmt":"2018-06-18T17:06:33","guid":{"rendered":"https:\/\/conversionpipeline.com\/?p=13490"},"modified":"2019-07-09T01:07:57","modified_gmt":"2019-07-09T01:07:57","slug":"what-is-hubspot-inbound-marketing","status":"publish","type":"post","link":"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/","title":{"rendered":"What is HubSpot Inbound Marketing?"},"content":{"rendered":"<p><b>What is HubSpot Inbound Marketing?<\/b><\/p>\n<p>Times are changing. Traditional marketing methods are no longer as effective as they once were. People have become accustomed to tuning out commercials or ignoring the flood of marketing emails constantly filling their inbox. This is why companies today must consider new marketing approaches.<\/p>\n<p><b>Inbound Marketing Helps Attract and Convert More Customers<\/b><\/p>\n<p>Inbound marketing is a marketing approach designed to draw people in and convert them to loyal customers. <a href=\"https:\/\/conversionpipeline.com\/inbound-marketing-agency\/\">Inbound marketing<\/a> includes providing potential customers with relevant, enjoyable content that they\u2019ll want to read and share. This is accomplished through blogging, SEO, and other customer-centric approaches.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Instead of chasing customers, HubSpot\u2019s inbound marketing draws them to you. This has been shown to increase conversions and keep customers coming back. Properly implemented inbound marketing increases trust in your brand and improves customer satisfaction.<\/p>\n<p>As opposed to outbound marketing, which can be interruptive, inbound marketing is useful and helpful. It helps attract visitors to your company website or social media pages and encourages these visitors to take the next step. This might include filling out a contact form, downloading an eBook, or purchasing a product.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Once the lead has been generated, HubSpot\u2019s inbound marketing allows your company to nurture the lead through well-planned email campaigns, or perfectly timed phone calls. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Read:<\/strong> <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"http:\/\/marketing.conversionpipeline.com\/30-lead-generation-tips\">30 Greatest Lead Generation Tips<\/a><\/span><\/p>\n<p><b>HubSpot Inbound Marketing Provides the Tools Needed for Growth<\/b><\/p>\n<p>In addition to attracting more visitors, generating and nurturing leads, inbound marketing provides you with the analytic tools needed to determine areas of your marketing approach that could benefit from improvement.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><b>Inbound marketing has been shown to produce 54% more leads than traditional, outbound marketing. It also costs less than other methods of marketing.<\/b><\/p>\n<p>HubSpot is the world\u2019s #1 marketing platform. HubSpot\u2019s services are designed to help convert visitors into long-term customers. When combined with expert content, inbound marketing provides a reliable, effective way to attract and nurture leads.<\/p>\n<p>Conversion Pipeline offers inbound marketing options through HubSpot. We are a certified <a href=\"https:\/\/conversionpipeline.com\/services\/hubspotpartner\/\">HubSpot Partner Agency<\/a> and our team can help you develop a marketing approach that is custom-tailored to your company\u2019s unique needs. We can help you locate areas in your current marketing plan that could benefit from improvement. Please contact us for more information.<\/p>\n","protected":false},"excerpt":{"rendered":"What is HubSpot Inbound Marketing? Times are changing. Traditional marketing methods are no longer as effective as they once were. People have become accustomed to tuning out commercials or ignoring the flood of marketing emails constantly filling their inbox. This\u2026","protected":false},"author":5,"featured_media":13491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-13490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-list"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is HubSpot Inbound Marketing | HubSpot Partner Agency<\/title>\n<meta name=\"description\" content=\"Conversion Pipeline offers inbound marketing options through HubSpot. Our team can help you develop a marketing approach that is custom-tailored to your company\u2019s unique needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is HubSpot Inbound Marketing | HubSpot Partner Agency\" \/>\n<meta property=\"og:description\" content=\"Conversion Pipeline offers inbound marketing options through HubSpot. Our team can help you develop a marketing approach that is custom-tailored to your company\u2019s unique needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Conversion Pipeline\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ConversionPipeline\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-18T17:06:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-09T01:07:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2018\/06\/Inbound-Marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"1250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael Delpierre\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpipeline\" \/>\n<meta name=\"twitter:site\" content=\"@cpipeline\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Delpierre\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\"},\"author\":{\"name\":\"Michael Delpierre\",\"@id\":\"https:\/\/conversionpipeline.com\/#\/schema\/person\/02c1ece36dc652c7eaea430c1d54a42b\"},\"headline\":\"What is HubSpot Inbound Marketing?\",\"datePublished\":\"2018-06-18T17:06:33+00:00\",\"dateModified\":\"2019-07-09T01:07:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\"},\"wordCount\":380,\"publisher\":{\"@id\":\"https:\/\/conversionpipeline.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2018\/06\/Inbound-Marketing.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\",\"url\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/\",\"name\":\"What is HubSpot Inbound Marketing | HubSpot Partner Agency\",\"isPartOf\":{\"@id\":\"https:\/\/conversionpipeline.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/conversionpipeline.com\/what-is-hubspot-inbound-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2018\/06\/Inbound-Marketing.jpg\",\"datePublished\":\"2018-06-18T17:06:33+00:00\",\"dateModified\":\"2019-07-09T01:07:57+00:00\",\"description\":\"Conversion Pipeline offers inbound marketing options through HubSpot. 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