{"id":12717,"date":"2017-09-14T17:59:38","date_gmt":"2017-09-14T17:59:38","guid":{"rendered":"https:\/\/conversionpipeline.com\/?p=12717"},"modified":"2017-09-14T17:59:38","modified_gmt":"2017-09-14T17:59:38","slug":"how-to-exclude-ip-addresses-in-google-analytics","status":"publish","type":"post","link":"https:\/\/conversionpipeline.com\/how-to-exclude-ip-addresses-in-google-analytics\/","title":{"rendered":"How To Exclude IP Addresses In Google Analytics"},"content":{"rendered":"<p>Marketers examine Google Analytics to gather insights into their website traffic patterns. Its extremely valuable to understand which pages have a higher bounce rate and which pages are visited more frequently. Marketers look at the various metrics in Google Analytics to make certain decisions on what they should change on the website to attract and keep users on their website for a longer time.<\/p>\n<p>By excluding internal office IP addresses (as an example), marketers can gather &#8220;true&#8221; visitor website usage which can be used to make strategic\u00a0decisions. Imagine if every employee visited the company&#8217;s \u00a0homepage every day. The stats would be skewed as Google takes into account each visit. Follow these steps to exclude your IP address in Google Analytics.<\/p>\n<p><strong>How To Obtain Your IP Address<\/strong><\/p>\n<ol>\n<li>Go to Google Search<\/li>\n<li>Type in &#8220;What Is My IP Address&#8221;<\/li>\n<li>Google will display your Public IP Address<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12719 size-full\" src=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-6.32.12-AM.png\" alt=\"How To Exclude IP Addresses In Google Analytics\" width=\"728\" height=\"223\" srcset=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-6.32.12-AM.png 728w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-6.32.12-AM-300x92.png 300w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-6.32.12-AM-200x61.png 200w\" sizes=\"auto, (max-width: 728px) 100vw, 728px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Log Into Google Analytics<\/strong><\/p>\n<ol>\n<li>Log into your Google Analytics account and select &#8220;Admin&#8221;<\/li>\n<li>Select the domain you wish to exclude your IP address from in Google Analytics.<\/li>\n<li>Select the tab called &#8220;Filters&#8221; then add a new filter.<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-12722\" src=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address-1024x449.png\" alt=\"Exclude IP Address\" width=\"891\" height=\"390\" srcset=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address-1024x449.png 1024w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address-300x131.png 300w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address-768x336.png 768w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address-200x88.png 200w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Exclude-IP-Address.png 1105w\" sizes=\"auto, (max-width: 891px) 100vw, 891px\" \/><\/p>\n<p><strong>Add Filter And Exclude IP Address<\/strong><\/p>\n<ol>\n<li>By default the filter selection is set to &#8220;Create\u00a0New Filter&#8221;<\/li>\n<li>Add a Filter Name<\/li>\n<li>Select &#8220;Exclude&#8221; from the pull down (shown below)<\/li>\n<li>Select &#8220;Traffic From The IP Addresses&#8221;\u00a0from the pull down (shown below)<\/li>\n<li>Add the\u00a0IP Address you want to exclude<\/li>\n<li>Hit Save<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-12723\" src=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-1.50.50-PM.png\" alt=\"Exclude IP Address In Analytics\" width=\"891\" height=\"690\" srcset=\"https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-1.50.50-PM.png 795w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-1.50.50-PM-300x232.png 300w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-1.50.50-PM-768x595.png 768w, https:\/\/conversionpipeline.com\/wp-content\/uploads\/2017\/09\/Screen-Shot-2017-09-14-at-1.50.50-PM-200x155.png 200w\" sizes=\"auto, (max-width: 891px) 100vw, 891px\" \/>    \t<\/p>\n","protected":false},"excerpt":{"rendered":"Marketers examine Google Analytics to gather insights into their website traffic patterns. Its extremely valuable to understand which pages have a higher bounce rate and which pages are visited more frequently. Marketers look at the various metrics in Google Analytics\u2026","protected":false},"author":5,"featured_media":12722,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-12717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-list"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Exclude IP Addresses In Google Analytics<\/title>\n<meta name=\"description\" content=\"By excluding internal office IP addresses (as an example), marketers can gather &quot;true&quot; visitor website usage which can be used to make strategic decisions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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